SPEAKERS Jon Phillips, VP Mobile Products, Certain Pierre Custeau, Oracle David Johnson, Oracle stephen streich, VP Product, LookBookHQ Shashi Upadhyay, CEO, Lattice Engines The role of B2B marketing continues to expand and evolve. The last decade has seen marketing departments transform from the “arts and crafts” department into leading technology innovators within in their companies. Adopting and implementing technology that has transformed the buyers journey. The ever changing demands of prospects and customers is continuing to drive this transformation. In this session learn how Oracle and its partners can enable you to continue to innovate and become a more sophisticated marketer.